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While some rule-based chatbots are built for more straightforward tasks, an AI-powered chatbot is designed for intelligent and complex tasks

The ultimate objective of rate shopping is to achieve maximum revenue, grow ADR and occupancy and capture optimal business mix

Instagram has changed significantly. Here’s a breakdown of the different features and how they can be used in your hotel marketing strategy

Today, in the final video 3, our panel consider ways Hotels can increase their chance to convert those guests looking into direct booking

Continuing our video series, today in video 2 we look at how hoteliers can make their hotel website more engaging and sticky

This is video 1 of a 3 video series about hotel direct booking. In this video we focus on how your marketing and distribution could make you more attractive

You must use what you know about your hotel guest segments to craft personalized touchpoints throughout the guest journey to deliver impactful experiences

Success in eCommerce is about more than visibility. It’s also about providing a frictionless booking experience – guest expectations are higher than ever

Increasing direct bookings requires cleverness and creativity, but is well worth it to own your guest data and earn more revenue!

Meeting guest expectations is not only essential to ensuring guest satisfaction, but crucial to improving your reputation through positive feedback