booking

We discuss why in this current climate and changing guest profile, metasearch is just a channel shift and not producing incremental revenue

Combining traditional metasearch and sponsored placements hotel brands can shift bookings from OTAs to their own website and intercept users

The latest edition of the Pulse Report, which tracks data from September 21 to October 4, shows interest in travel continues to rise across the majority of markets, with bookings following […]

Giving guests, potential guests, and website visitors innovative incentives needed to encourage them to make a direct booking is imperative

Millennials have been the centre of every mass-market hotel campaign for the last twenty years or so. This demographic was raised analogue but adapted digital technology as their primary shopping […]

We work with hundreds of hotels and we are going to outline how to press play on 10 digital marketing strategies to increase online bookings

Revenue leaders are moving from demand patterns based on historical data to analysing new top-of-funnel data sets with travel intent insights

Following similar markets in other parts of the world, the DACH region has recovered occupancy at a faster pace than most markets in Europe

There is no ideal solution to this problem. Getting the maximum benefit from the discounts will mean giving away control to the OTA

Although travel is opening up across the region, the UAE has issued an updated list of fines for offenders of Covid-19 safety measures