booking

graph on screen plotting hotel rates as we reopen

Plotting (literally) the Hotel Comeback post COVID

It’s been interesting to monitor the extent to which hotel reopenings have stayed on track with initial plans and how demand has responded to the reopenings

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Three Ways Covid-19 will Change how Travel is Booked

Far away lands are off the table for most of us. According to the survey, 70.1 percent of travelers expect to first travel domestically

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COVID-19 Recovery Toolkit: Drive Direct Bookings With Metasearch

Unlike other advertising types, metasearch ads appear on metasearch sites when shoppers have narrowed down hotels and are looking at rates and availability

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COVID-19: Insights on Flight Search Trends, United States

Though restrictions are tight for travelers, there are still many willing to take the risk of a flight and airlines are seeing booking growth because of it

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The Importance of Data for Direct Sales

Hotel marketing, especially direct sale, needs well-structured information for analysis and timely decision making. The first step is knowing the data

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How Your Branding Helps Bookers Choose Your Hotel

In this blog I am going to discuss the importance of branding, how to focus on and improve your brand and the rewards that it will deliver

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Get to the Point and Get More Bookings

The same three things that hotel shopping decisions revolve around are also the same that tend to get a shopper’s attention

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Timeline For Targeting Specific Markets During Recovery

Expanded drive markets are more difficult to define, however we typically segment this as up-to-6-hour and up-to-10-hour drive radius around your property

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Hotel Distribution Analytics in a Post-COVID World

Ideally, by working effectively with OTAs, hoteliers will capture their share of demand while cautiously ensuring not to repeat past distribution mistakes

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Optimize Your Booking Engine Layouts

Hotels invested in the need for direct booking strategies to stand out from the crowd. The booking engine layout plays an key role for the following reasons

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