airlines
When a direct booking maybe isn’t direct – blurred lines in travel distribution
Where does the intermediary’s relationship with the customer end and the airline’s begin and what exactly is a direct booking? When you gather travel distribution execs together, inevitable discussions ensue […]
4 metrics for measuring airline revenue performance
Complicated revenue management drives unsatisfactory results, but it doesn’t have to be that way. Let me start this story with a quote from Scott Kirby, President, United Airlines at the […]
Baggage essentials in airline Revenue Management
The recent 2015 Ideaworks compilation of airline ancillary revenue sheds some light on airline practices, not least that of Spirit Airlines. According to the report, Spirit is once again recognised […]
Shop while you fly: how airlines plan to ride out revenue turbulence
Ancillary revenue airline sales are forecast to reach $130 billion by 2020, which Ryanair sees as a natural progression. Michael O’Leary’s wish to be ‘the Amazon of air travel’ is […]
Airlines’ customer engagement on social media is critical to success
Forget being put on hold on the phone – customers today make a beeline for the airlines’ social media handles and work their way from there. From updates on crises, […]
Airbnb Trips presents airlines with a digital ancillary revenue masterclass
For any airline concerned about keeping control of their relationships with their customers and leveraging digital channels to boost ancillary revenues, the launch of Airbnb’s “Trips” should serve as a wake-up […]
Getting to the bottom of “big data” buzzword will help airlines fly higher
‘Big Data’ was a buzzword of choice at the CAPA Asia Aviation Summit in Singapore recently. A panel, moderated by Stephen Pearse (managing director of CAPA – Centre for Aviation), explored what […]
Are GDSs fit for purpose? A checklist
In recent months we have seen several airlines ratchet up their rhetoric against the global distribution systems (GDSs), namely, Amadeus, Sabre, Travelport, and Travelsky. In particular some airline CEOs have […]
4 lessons that airline revenue managers can take from Trump
US President-elect Donald Trump proves that an unconventional approach can lead to victory, and Tom Bacon ponders what this means for airline managers Trump knows nothing about revenue management. But, […]
Taking Flight: The Science of Revenue Management
Hotel revenue management has evolved into a very different science from what it was when airlines began using it many years ago, and one of the fascinating aspects of observing […]
