ai
How Does AI Agent Operator Feel About Your Booking Engine?
We decided to test Operator on 10 common hotel booking engines to see how an AI agent could interact with them and whether it can successfully book a room
Optimise for AI Overviews: Boost Hotel Visibility in Google Search
Adapting to AI Overviews doesn’t mean overhauling your entire SEO strategy – but it does need a guset first approach and thoughtful updates

Revenue Managers in the Age of AI – The End of an Entire Profession?
We look at the Revenue Managers current responsibilities and future developments of this role, as well as opportunities and challenges faced
Agentic AI: The Game-Changer for the Hotel Industry
Agentic AI driven agents don’t just analyze data, they act on it, learning from their environment and adjusting their strategies accordingly
Perplexity AI Introduces New Hotel Search Agent
Platforms like Perplexity, particularly as they develop agentic capabilities, might be the start of a transformation in how travelers find and book hotels

AI Agents: Revolutionizing the Hotel Sector
Welcome to the future of the hotel industry, powered by AI agents. We look at what these tools are, how they work, and why they are a game-changer
The Future of Direct Bookings: AI-Powered Hotel Guest Messaging
AI powered hotel guest messaging is the trifecta of effortless communication, better guest experiences and more direct bookings

AI in Luxury Hospitality (Part 2): Recommendations for Integration
Instead of using AI indiscriminately, luxury hotels should specifically identify areas where it can truly make a difference. The first step is to analyze

Is OpenAI Operator the Death of Traditional Hotel Website Search?
Operator, is the next iteration of search. If left unchecked, it may accelerate a future where AI books rooms without guests ever visiting a hotel website
What is an AI Agent? How Hotels Can Leverage AI for Success
An AI Agent is an intelligent system designed to process inputs such as queries, requests, or prompts and take actions accordingly