ai

Hotel AI Implementation: Busting the Myths and Truths

Hotel AI can offer a level of personalization for guests or potential guests who have never interacted with your hotel before

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How Hoteliers are Using AI for Revenue Management

The key to revenue management is following data trends and using insights to set the right pricing, AI is perfectly suited to support this hotel function

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McKinsey: The Promise of Travel in the Age of AI

The surge of AI innovation sets the stage for travel companies to rethink how they interact with customers, develop products and manage operations

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How to Make the Most of AI and ChatGPT at Your Hotel

While AI and natural language models like ChatGPT are still in their early stages, it’s already worth exploring the benefits they offer

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Will AI Finally Drive Innovation In Hotel Commercial Strategy?

Let’s explore how AI might help solve these other nagging Commercial Strategy challenges that just won’t seem to go away

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hand on computer mouse overlayed with a dollar image reflecting importance for hotels to look beyond ROAS purely to measure the success of a marketing campaign

How AI Will Affect Paid Search for Hoteliers

To help you learn how AI is improving digital marketing strategies such as paid search this article outlines everything you need to know

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Fake Hotel Reviews: As AI Explodes Can We Trust What We Read?

AI is turning reviews upside down, generating fake reviews that are increasingly more difficult to distinguish from those written by the average traveller

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human head surrounded by dots reflecting data emphasising how ai augmented decision intelligence is the next paradigm shift in hotel revenue management

How ChatGPT and Other Tools Can Help Boost Hotels’ Direct Bookings

By employing personalized messaging and leveraging predictive analytics, hotels can enhance direct bookings and boost conversion rates simultaneously

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woman and robots in front of computers reflecting the question of whether automated response tools increase guest satisfaction

Beyond the Hype: The Rise of Conversational AI in Hospitality

Conversational AI, a solution that combines the simplicity of chatbots with the depth of AI to find information that required poring through search results

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ChatGPT and A.I. Already Changing The Way We Book Travel

Travel executives are thinking through the implications of the latest iteration with the race between Microsoft-funded OpenAI’s ChatGPT and Google’s Bard

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