Suppose I handed you a plain paper box that was simply marked PUZZLE, ‘This will be fun!’ I might say, ‘It’s a picture-puzzle of people having fun at the beach, let’s […]

From the Travel Distribution Summit, Europe Pamela Whitby hears that the travel brands helping consumers to find their perfect experience will be the winners. Carl Michel, the chairman of Veeve.com, […]

  MOST people think that the more data you have, the more and better insights you get. And that means the more you gather, the more valuable it is, right? […]

Millennium Hotels and Resorts (MHR) has launched a dynamic new digital platform to give savvy customers an engaging, effortless looking and booking experience. The new interactive platform transforms the online journey, empowering guests […]

NB: This is an article by Carolyn Murphy, Marketing Specialist at Revinate We recently hosted a webinar for hoteliers, How to Respond to Online Reviews. We cover this fairly often, since […]

There’s a plethora of tactics and strategies you can use to increase your hotel direct bookings. But if you’re looking for a quick guide to some of the most important […]

When it comes to analyzing the big amounts of Big Data that hotels and brands generate, the hospitality industry uses a variety of tools – which aren’t necessarily well-integrated – […]

If the person at your hotel in charge of room booking is singularly focused on top line revenue, there’s a chance you’re missing out on bottom line profit. As booking […]

Henry Ford said, “If you always do what you’ve always done, you’ll always get what you’ve always got.” So then why continue to manage online marketing the “old fashioned way” […]

With new mobile technologies and platforms emerging every day, businesses are faced with the constant question: Are we using all possible mobile marketing capabilities effectively? Chances are, not as much […]