The sun rises on online travel in Africa
As prices for minerals rise, Africa’s business travel sector is benefiting and a number of firms are gearing up for a predicted boom in online travel. Sally White reports Money […]
Value of data goes away if Hotels cannot act on available data
Every industry – retail, hospitality, airlines, advertising etc. – has to deal with a peculiar set of challenges as one attempts to embrace digitization. The sort of IT systems being […]
Facebook Adds ‘City Guides’ Travel Planner
Count Facebook among the latest technology providers to jump into the travel planning game. The tech giant has launched, in a limited release, its new “City Guides” travel planner app. […]
Tech initiatives hotels should consider doing right now
Hotels are often reminded of what they should be doing, or encouraged to try new things as the sector gets more competitive than ever. The latest to have a go […]
Highlights from the HSMAI Digital Marketing Conference
I had the pleasure of introducing Scott Brinker, co-founder & CTO of i-on interactive, and author of “Hacking Marketing.” His thought provoking presentation titled “Hacking Marketing: The Amazing Convergence of […]
Which Is Better: Facebook Advertising or Google AdWords?
Facebook advertising and Google AdWords can both be viable paid media options depending on your goals and the marketing budget your company has. If you want to read how both […]
Finding the Right Source for Hotel Data
As an industry, we’re entering a transformative stage where technology for hotels is becoming the differentiator and heart of what will make amazing hotel experiences of the future. Hotels have […]
What’s on the Mind of Airbnb New Head of Business Travel
Airbnb is quickly carving a place for itself in the managed travel space. In the past two years, the company has launched tools geared toward travel managers, partnered with a […]
From Search Engine to Booking Engine: Sojern’s 2017 Hotel Report
In this report, Sojern teams up with Google to explore and explain the modern traveler’s path to purchase. The project combines Google’s deep insight into hospitality and hotel search trends […]
Understanding the difference between mobile-first, adaptive and responsive design
We often hear people talk about terms, such as mobile-first and responsive—only to scratch our head as to what they really mean. Want to make sure you follow trends without […]
