5 Upselling Insights – Benelux Focus
All in all, the current results in the Benelux region are remarkably positive. We would venture to say that the recovery period has started
Step by Step Guide to Collecting Hotel Guest Email Addresses
A successful hotel and revenue management plan must have a strong email marketing strategy and the gathering of high quality hotel guest data
Why Does it Take So Bloody Long to Do the Annual Hotel Budget?
The budget process is the opportunity to learn about every inch of your hotel. Really examine what’s going on inside all the departments.
Hotel Recovery Indicators and Need for Scenario Based Strategies
The hotel which adapts and repositions based on short-term demand fluctuations but also prepares for the future, will ultimately prosper
The Gold List 2020 Hotels Embracing Digital Personalization
Travelers today are looking for personalized guest experiences. But how many hotels understand the essence of personalizing the guest journey?
“Free” PMS API Integration is the Key to Hotel Innovation
API integration will be essential to enable endless possibilities for innovation, give hoteliers a competitive edge and ride out the pandemic
Domestic and Resort Segments Dominate Demand for Coming Months
Future demand pattern for September to December 2020 shows consumers are taking short-term decisions about travel and not planning in advance
How Hotels Can Turn Parking Into an Alternate Revenue Stream
Hotels can rent empty parking spaces on a monthly basis. Even at reduced rates, the revenue generated from these spaces could be substantial
Hotels Need to Guard Against Aggressive Country Rates Campaigns
OTAs choose which POS to show and will ensure the rates do not appear on the local POS where they know the revenue manager resides and works
August 2020 Digital Marketing Month in Review
This is yet another example of privacy changes coming to platforms, devices, and browsers that will impact digital advertising targeting
