SEO is never-ending and requires dedication, time, and knowledge because Google’s ranking factors and their importance are always evolving

I’m going to show you what I think are 7 steps for your hotel marketing plan, because they can be executed in relatively short period of time

Does losing reservations on WhatsApp impact your business so much? What is the sales potential of this communication channel?

Loyalty programmes were born in recession and expected to expand their reach as we get into the throes of another economic crash

These impressive hotels offer guests an unrivaled experience on property, but also a unique and personalized experience with their website

Retargeting is fairly simple to set up, needing minimal time and resources on your part. Customized ads are more likely to catch attention of future guests

With airlines in need of capital, revenue and pricing managers will need a change in their approach to reorient the airline revenue management framework

While some countries are lifting travel restrictions, introducing opportunities for international and regional travel, others are implementing restrictions

In this video Stephanie and Connor look specifically at Hilton branded hotels and ways they can drive demand. Some of the ideas could be generic

A hotel website optimized for search engines, “speaks the same language” as its visitor base, with keywords for SEO that connect searchers to your site.