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Roomdex “Who Are We?” – In conversation with Jos Schaap

Jos introduces us to Roomdex, the company, it’s solution, core differentiators and how their technology adds revenue in a higher efficient and effective manner

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Your Hotel Digital Marketing Checklist

Digital marketing can be overwhelming and changes literally happen overnight in the digital world. But don’t be defeated! It doesn’t need to happen at once

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5 Tips to Step up Your Hotel Website Messaging Design

Having an on-brand design for your website may be the key in connecting with your customers at a time where many uncertainties exist

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Techniques For Optimizing Google My Business For Your Hotel

Google plays a vital role in the success of luxury high-end hotels. Google my business (GMB) for luxury hotels is a fundamental of effective marketing

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Metasearch in Hospitality: an Overview of Hotel Search Engines

We will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership

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5 Things Hoteliers Need to Know About OTA Travelers

Here, we look at five takeaways from the research that hoteliers should keep in mind about OTA travelers as properties reopen their doors

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Negative Passenger Demand Trend Continued in February

The IATA announced that passenger traffic fell in February 2021, both compared to pre-COVID levels (Feb 2019) and to the immediate month prior (Jan 2021)

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The Value of CRM Audiences and Insights to Drive Additional Revenue

Now truly independent within your CRM, Audiences allows for the most detailed segmentation and personalization across all communications

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Booking.com Have Expanded Their Genius Loyalty Programme

As an independent hotelier, it’s important to be aware of Booking.com’s expanding loyalty programme. Why? Because it may impact your direct bookings

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Which Tripadvisor Platform is Right For Your Hotel?

The review-giant-turned-distribution-platform-turned-membership-program rolled out its fourth program, Tripadvisor PLUS; time will tell if it will succeed.

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