Reinventing How We Do Hotel Revenue Management
If we truly want to optimize every opportunity, is there a strategy to change our revenue management focus from more than just room pricing?
Spanish Hotspots Experience Fluctuations in Travel Demand for Autumn
Tourists are mainly interested in the November 1st holiday; the search peak is for October 30th. In the days following, travel intentions are cut in half
Revenue Management – Looking Towards A Challenging Winter…
It is time to determine how we will achieve top line budget goals whilst keeping bottom line costs in check. Revenue Management strategy plays a key role
9 Significant Tweaks To Improve Hotel Guest Experience
There’s no denying that many hotels these days often leave a lot to be desired when it comes to guest convenience and a seamless, modern experience. NB: This is an […]
Online Traffic Trends Help Hoteliers Get Ahead of Competition
These travel and hospitality search trends from 2021 will help you better understand the reasons why some domains drive more online traffic than others
Historical Data Carries Less Weight in Setting Future Budgets
Even in the best of conditions, setting up next year budgets include some amount of guesswork, relying on historical data and trying to predict the future
Using Big Data and Revenue Management in Uncertain Times
Hotel systems have data that can be evaluated to also optimize price elasticity for revenue management in operations; however, in many cases …
Hotel Digital Marketing Performance: Defining Success in The New Market
Each side of the coin uses different attribution models and KPIs to measure digital marketing performance. It is not as cut and dry as one may think
Where is Real Innovation in Hotels Happening? Digital Guest Engagement
The hotel industry has a longstanding reputation for slow technological adoption. This can be seen in the adoption of digital guest engagement solutions
Your Guide to Increasing Local Guests Bookings
With special deals, unique partnerships with local businesses, and the right approach to SEO, you can up your local guests booking game and book more rooms
