Behavioural change in prospects’ booking journey can expose hotels to subtle issues and pitfalls that may be difficult to detect in metasearch engines

There are a variety of winter campaigns for you to consider and we recommend you start your dedicated winter campaign no later than week of October 18th

A common trend seen by revenue managers is the cycle of time to evaluate and re-evaluate keeps shrinking, similar to changes seen before in sales bookings

Consumers are looking to make the most of their travel experiences, both in terms of why they are traveling and with whom.

When it comes to attracting Next-Gen Travellers in a post-pandemic world, most hotel marketers are still trying to find a strategy that works for them

Hotel brands that properly take advantage of social media not only reap the rewards now, but position themselves to be the most successful in the future

This has led to a lot of hotel owners confusion. We hear, “Should I run my ads directly through Expedia Travel Ads website or go through Koddi?”

We are posing the question to sell or not to sell, after the last 18 months why are we even asking that question, surely we just take the business?

If your hotel hasn’t jumped on the first party data bandwagon yet, now’s the time. That way you’ll be ahead of the game once the third-party cookie crumbles

Whether a GM of an independent boutique resort or marketing head of a multichain property, now is the time to kickstart your digital marketing campaigns