Guests crave enriching travel experiences and are willing to reach deep into their pockets to ensure they get them. But they will also be more discerning

Each booking channel has a different cost associated with it and they all reduce the actual revenue which the hotel receives from a room booking

Resort managers have seen they can use revenue management principles and techniques to get the most profits from food and beverage, spas, pool and golf

Not only did search windows lengthen, but travel was being planned further out for both domestic and international trips, as view turns to mid-year holidays

Search data from trivago will enhance Atomize’s demand modeling and generate more revenue by optimizing rates in response to real-time market demand

When considering how to market your hotel website, there are many marketing strategies, and you will need to focus on the ones that are easy to implement

Rather than just seeing lines on a graph, it is important for hotel owners, managers, and revenue managers to interpret the opportunities that it can yield

According to flight research data, demand for low season flights in Greece began to form as early as end of February, before growing significantly in March

With nearly 2.5bn monthly users, Facebook is by far the largest social media site in the world. No surprise it’s the most-used platform by marketers (93%)

Group bookings are a great way of taking advantage of your marketing and distribution costs while maximizing human resources that go into guest acquisition