Rebuild Revenue Management Around Profit and the Guest
Replace them with a simple operating system for revenue performance: one strategy, two distinct roles and a guest-first operating model
Email Is About to Become Your Most Important Customer Interface
Hotels that recognize this shift early can build competitive advantages around email based customer intelligence and interactive communication
Build Your Direct Booking Machine: The Strategy Hotels Need
By engaging directly with guests at the opportune time, hotels can customize services more effectively, leading to deeper guest satisfaction
How Independent Hotels Can Conquer 6 Revenue Challenges
Independent hotels can still master revenue management by focusing on strategy, prioritizing the right metrics and stream workflows
Why Hotels Are Ditching Outdated Pricing Models
As guest demand becomes more dynamic and market conditions shift by the hour, hotel revenue managers are rethinking their approach to pricing
How Hotels Can Fill Rooms in Low Season Using AI-Powered Ads
Cutting ads in low season to “save budget” often leads to even lower bookings, forcing hotels to rely on OTAs with high commission fees
From Ghosted to Booked: How to Win Back Website Visitors
This Halloween, don’t let potential guests vanish from your website, instead enchant them with personalized experiences that boo-st bookings
Dynamic Budgeting: Redefining the True Cost of Visibility
Dynamic Budgeting is to see beyond the false clarity of commission thresholds, to embrace investment as strategy, and to reclaim the guest
Efficiency Without Stress: Smart Forecasting Can Make Life Easier
What if forecasting could do more? What if it didn’t just tweak room rates, but actually took pressure off your team and boosted efficiency
7 Powerful Approaches to Analyze Hotel Total Revenue
We outline 7 effective ways to gain a comprehensive understanding of your total revenue performance to see where and how revenue is generated
