Guest reviews are an essential part of the booking process. Don’t ignore the feedback you receive. Make the most out of it, and more bookings will come

You can minimise the risk of having to walk travellers if you have a solid overbooking strategy; this can help you get the most out of overselling

As travel restrictions and Covid testing become a thing of the past, research reveals 73% of people are more optimistic about travel than they were in 2022

Investing in hotel technology may not be the answer to all of your problems, but the forward thinking hotelier will be adopting tech in the right places

The data testifies to a great upturn in Japanese travel demand, but for now we should still wait before seeing them embrace the streets of European cities

To build an effective distribution strategy your OTA mix should include a minimum of 6 channels made up of the following types of OTAs:

The key is identifying all stages of the guest journey where you can create opportunities to generate more revenue and increase your profit margins

Now, it’s time for hoteliers to start planning what they can do to ensure the best hotel guest experience possible is center of everything they do

By many measurements, the meetings sector is expected to surpass prepandemic levels next year and just keep growing

Online direct hotel bookings are forecast to grow by over 10% in Europe. This means that your book direct strategy is more important than ever