Cogwheel
Biography
Cogwheel Marketing offers holistic consulting and digital marketing solutions in hospitality. Offering hotel opening packages plus one time audit and clean up packages focused on branded hotels, Cogwheel knows the ins and outs of the major brands (Marriott, Hilton and IHG) and their respective systems. Also focused on independent hotels and how their systems work together for best results. Services include content, imagery review, search engine optimization (on and off-site), OTA content scores, social media and local listings optimization (ie Google My Business, Apple, Bing, Yext, Yelp, Facebook, etc), paid marketing strategy, UNAP consistency, press releases, reporting analysis and more!
Who Are We
Thought Leadership Podcasts
Featured Articles
Why Hotel Marketing Needs to Move Beyond ROI and ROAS
A New Way to Look at Your Hotel Marketing Campaigns
7 Hotel Commercial Mistakes and What To Do About Them
Which Tripadvisor Platform is Right For Your Hotel?
Is It Time for Hotel Marketing to Evolve Past ROI
Tiered Marketing Approach to Hotel Recovery
Hilton Branded Hotel? Tips and Advice to Drive Future Demand
Are Branded Hotels Wasting Money on Metasearch Right Now?
Update Covid-19 Hotel Attributes on 3rd Party Websites
Metasearch Advertising: Should I Invest Hotel Marketing Budget?
Why You Should Not Invest in Metasearch Right Now
Refining and Refreshing Your SEO Strategy For Changing Behaviours
6 Free Google Tools Hotels Should be Using
Hotel Digital Marketing Recovery – Where to Put Your Marketing Dollars
Hotel Strategies to Target Drive Market Post Pandemic
Temporary Closure Digital Checklist for Hotels
How to Build Quality Backlinks For Your Hotel Website
What Is a Good Channel Mix for a Hotel
Independent Hotels can Learn from Big Brand Marketing
10 Items to Include in Your Hotel Marketing Budget
IHG Now Offers Landing Pages and SEO