Cogwheel

Biography

Cogwheel Marketing is a full service digital marketing agency specializing in branded hotels. We know how to leverage brand systems then couple that with supplemental strategies to maximize total online presence.

Our defined processes ensure the best positioning for your hotel against the comp set and against other hotels of the same brand. Let us work with your sales and revenue management team to identify and close the gaps and target your ideal guests.

Cogwheel Marketing has handled over 70 openings and conversions.

For an overview of our digital marketing services for hotels, visit our website.

Who Are We

Thought Leadership Podcasts

Featured Articles

gm hotel marketing wishlist
25 Point Checklist to Audit Your Hotel’s Total Online Presence
person looking at google map for travel directions which could provide an advertising route for a hotel
Map Advertisements: Should Hotels be Using Them?
mobile phone icons of digital social media platforms
Developing a Social Media Plan for Your Hotel
social media icons on a mobile or tablet
Who Should be Responsible for Your Hotel Social Media
youtube thumbnail for a video discussion about marriage of revenue and marketing with stephanie at cogwheel marketing and connor at topline revenue
The Marriage of Revenue Management and Marketing
lady about to run as the sun rises reflecting the need for hotels to kick start their social media campaigns as we start to move out post pandemic
Kick Start Social Media for Your Hotel in 2022
train tracks reflecting different channels for hotel distribution but it requires a strategy
Determining Your Hotel’s Channel Strategy Within Koddi
thumbnail image for video discussion about marriott hotel system and reports to improve commercial impact
Marriott Branded Hotel? Tips and Advice to Drive Commercial Impact
pandemic has brough about change in the revenue management functions
Hotel Digital Marketing Performance: Defining Success in The New Market
image of man with head in sand used on a thumbnail for a video with cogwheel marketing looking at the importance of a marketing audit
Marketing Audit: Not Exciting But Crucial To Your Budget
cogwheel article image for hotel marketing platforms comparing expedia travel ads and koddi
Expedia Travel Ads vs Koddi: Hotel Marketing Platform Comparison
calculator and balance sheet reflecting improtance of a detailed hotel marketing audit
How a Detailed Hotel Marketing Audit Helps Determine Budget
image of video discussing hotel marketing roi and roas with stephanie smith of cogwheel marketing
Why Hotel Marketing Needs to Move Beyond ROI and ROAS
two people having fun looking through donuts reflecting how hotels should view their marketing in a different way
A New Way to Look at Your Hotel Marketing Campaigns
video thumbnail for interview about 7 hotel commercial mistakes
7 Hotel Commercial Mistakes and What To Do About Them
tripadvisor on a mobile phone
Which Tripadvisor Platform is Right For Your Hotel?
change mindset hotel digital marketing roi
Is It Time for Hotel Marketing to Evolve Past ROI
cake layers like different hotel distribution channels
Tiered Marketing Approach to Hotel Recovery
video thumbnail hilton hotel tips advice to drive demand
Hilton Branded Hotel? Tips and Advice to Drive Future Demand
video thumbnail of discussion with cogwheel marketing about metasearch
Are Branded Hotels Wasting Money on Metasearch Right Now?
cleaning a sign saying clean up your hotel attributes on 3rd party sites
Update Covid-19 Hotel Attributes on 3rd Party Websites
Is Metasearch Advertising Worth It?
Metasearch Advertising: Should I Invest Hotel Marketing Budget?
person using metasearch site to research flight and hotel options before booking direct
Why You Should Not Invest in Metasearch Right Now
book with marketing terms like content and seo
Refining and Refreshing Your SEO Strategy For Changing Behaviours
google g logo
6 Free Google Tools Hotels Should be Using
hotel neon sign switched on just like they should their digital marketing
Hotel Digital Marketing Recovery – Where to Put Your Marketing Dollars
Hotel Strategies to Target Drive Market Post Pandemic
Hotel Strategies to Target Drive Market Post Pandemic
Hotel Digital Checklist for Temporary Closure
Temporary Closure Digital Checklist for Hotels
HOW TO BUILD QUALITY LINKS TO YOUR HOTEL WEBSITE
How to Build Quality Backlinks For Your Hotel Website
cake layers like different hotel distribution channels
What Is a Good Channel Mix for a Hotel
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