technology

You’ve done the right thing by adopting a hotel PMS. But you are still struggling to sell more rooms via online channels and finding it difficult to manage your hotel’s online reputation.

A hotel marketing manager may need to understand the results of various promotional levers, which means feeding response data into campaign planning models and running scenarios

Data security means protecting data from being accessed, stolen, or damaged by unauthorised persons. Data security may be impacted by cyber attacks and can have serious consequences

Once every few years, a new technology comes along that surprises and delights us. Here we discuss how hotels can adopt revolutionary new tech that can help deliver record direct revenue.

SMS is one of the most personal communication channels and by far the fastest one. Surprisingly though, most hotels don’t use SMS at all to interact with their guests.

Your PMS is designed to streamline daily operations, so that you and your staff have more time to focus on your guests. But your PMS impacts customer service in very direct ways too.

Revenue strategy requires a collaborative approach, with every stakeholder understanding how their decisions impact other departments and your bottom line. NB: This is an article from Rainmaker The powerful visualizations […]

Here are 8 conversion-driven website components that could help you boost online reservations and profits for your business in the year ahead:

Legacy PMS make it difficult and costly to connect all systems. Even some modern, cloud-based PMS aren’t developed in a way that makes connectivity as easy and painless as it should be.

Traditionally an indispensable point of contact between a hotel and in-house guests, the front desk has always been the place where guests check in, make requests, stop to chat, and […]