technology

Where is Real Innovation in Hotels Happening? Digital Guest Engagement
The hotel industry has a longstanding reputation for slow technological adoption. This can be seen in the adoption of digital guest engagement solutions
How to Get Guests to Spend More at Your Hotel
Inspiring your guests to spend more starts before they even set foot in your Hotel. Make it effortless for your guests to spend and they will spend more!
Why Microservice Hotel PMS Architecture is the Future
Microservice hotel PMS architecture offers scalability, sustainability, and security and is poised to be the future of travel tech infrastructure
Is Blockchain a True Solution to OTA Challenge or a Silver Bullet Hope?
In the end, the implementation process of blockchain-based applications in the hotel sector comes back to one question: “Who owns the customer?”

Get Predictive: Moving Beyond BI and Forward Looking Data
In this discussion we consider how data analysis can go beyond business intelligence and forward looking data and explore predictive algorithms through AI

Top 5 Things to Consider When Investing in an RMS
Especially in the current market, a powerful RMS can make the difference between missing wave after wave of demand versus riding every wave to the beach

A New Age of Hotel Management: Digital Collaboration Powered by Data
Strategic roles like finance, revenue management, marketing, and others require more data driven decision making than hands-on experience at the property

Data is Like Gold For Hotel Marketers But Only If It’s Clean Data
Clean data is pivotal in driving higher engagement and revenue by allowing you to create personalized communications that speak directly to each hotel guest

How Outrigger Hotels and Resorts Increased Website Conversion and Direct Revenue
Despite receiving a high amount of website traffic their conversion rate was not as good as desired. It looked like users needed an extra incentive

With Staffing a Major Issue Right Now, How Can RMS Technology Help?
The answer to the question “Can an RMS help my recruitment woes?” is clearly no, but if you look from a different angle, the answer could be a definite yes