technology
Hotel Revenue Management in a Time of Great Change
This white paper examines the tasks associated with revenue management and the reasons why the function was often burdened with workload issues
Understanding the Unconventional World of Hotel Distribution in China
As the digital evolution continues, lines between sales, marketing, and distribution blur. Technology plays a larger role in hotel distribution in China
Thoughts to Drive Hotel Direct Bookings Both Now and Future
Michael talks about how the hotel sector should be leveraging the direct booking desire and also outlines 3 digital marketing trends hoteliers consider
Will High Tech Evolution Always Conflict with High Touch Hospitality?
Is the hotel experience a zero-sum trade off between technology enabled operating efficiency and the humanity driven essence of true hospitality?
Automated Pricing: Implemented and Deployed in 38 Hotels in 5 Weeks
A combination of growing demand and automated pricing adjustments, in real time, provided Atomize with the perfect conditions to deliver impressive results
How to Build a Great Hotel Website & Improve Conversions
A good hotel website will have several key functions that lead to conversions, customer satisfaction, and brand loyalty. We outline the main objectives:
Don’t Be a Sheep: 5 Reasons Not to Follow Hotel Competitor Pricing
I have heard so many iterations of hotels justifying why they follow competitors pricing strategies. I have never fully understood or agreed with them
COVID Recovery Strategy for Hotels: Lybra Assistant RMS + Hoteliga
hoteliga reservations data will be integrated into Lybra’s Assistant, enabling the RMS to provide most accurate real-time rates, as market conditions change
Our Philosophy for Hotel Analytics in 3 Pillars
Different Stakeholders have different needs. You can unleash your creativity by putting detailed analytics together but every user needs their own view
Emerging Trends For Hotel Website Design In 2022
Website designs that feel relaxed, accommodating, and anticipate visitor needs build trust, leading to stronger engagement and loyalty in the long run
