technology
Strategic Segmentation of Hotel Guest Personas
When creating guest persona segmentation, remember to make a start with at least a few and keep adding or modifying, as and when you identify more
Atomize Raises 3.4 Million Euros in a Pre-IPO Funding Round
Atomize plans to use its financing to continue developing its products and invest in distributing its platform to larger hotel chains and related segments
Trends as Sales and Operational Teams Prepare for New Travel World
Hoteliers that adapt to these new trends shaping hospitality – from operations to sales and events – will be the first to experience positive revenue impact
Pace Revenue Launch Brand New Dashboard and Redesign Navigation
With our new portfolio level dashboard we want to help our customers understand how they are performing across their properties
7 Ways Revenue and Marketing Can Come Together Under One Roof
From fostering demand to nurturing loyalty, your marketing strategy should sit at the core of your revenue management strategy
Cash Is King – Defend It with Revenue Science
With smart revenue management strategies and technology, hotels can deliver much needed cash flow, improved financials, and data to help navigate the crisis
The Currency that Buys Time: Automation of Guest Service Upselling
Upselling has recently been seen as a way to re-capture revenue. However, many properties limit themselves to upselling only at front desk during check-in
Mirai Incorporates The “Flight + Hotel” Technology From Onlinetravel
At mirai we incorporate flight+hotel sales into our BI technology as an additional section so you can include or exclude these types of sales from reports
How an RMS Can Help in Periods of Low Demand
Uncertainty is real! We don’t know the forecast perfectly nor demand function. A modern RMS works 24/7 to adjust to uncertainty and to quickly adapt pricing
Navigating the Pandemic and Recovery with Innovative Hotel Tech
Hotel tech has developed leaps and bounds. From a wider choice in PMSs and more advanced RMS to guest-facing apps: hoteliers have never had a larger choice