technology
Don’t just manage revenue, create a holistic strategy
In the decade when Marriott International was credited for adapting American Airlines’ yield management practices for the hospitality industry, the Internet barely existed, Expedia was still a decade from […]
Digital Commerce and API First
NB: This is an article by Brian Collins, Director of Product Development and Diarmuid O’Grady, Director Product Enablement of Datalex Digital commerce is steadily becoming the primary enterprise system […]
How Hotels Can Stay Competitive in 2016
Mobile bookings are the name of the game this year. As is making the travel research and purchase process as simple and visually appealing as possible. When it comes […]
How travel storytelling on Facebook can equal sales
NB: This is an article by Laura Jennings, head of strategy and client service at Headstream Content Marketing Agency For the travel industry, marketing should be easy, as holidaying or […]
Why Hotels Need Big Data
NB: This is an article by Martin Soler, CMO, SnapShot Big Data and Hotels, Today It’s 2016. Yet, current rates in the hotel industry still depend on human decisions […]
Hoteliers Action Plan to Maximize Revenue from Mobile
NB: This is an article by Max Starkov, President & CEO of HeBS Digital The full year results for 2015 are in and one thing is clear: the age-defining shift […]
How will OTAs evolve in 2016?
NB: This is an article by Frederic Gonzalo, founder of Gonzalo Marketing In the past two or three years, I was fortunate to speak at a variety of travel […]
Why Airbnb isn’t a threat to hotels, yet!
Airbnb, the tech company that allows travelers to book rooms directly from homeowners, crossed the 2 million listings mark in 2015. And the company has sometimes touted itself as […]
Using Facebook Messenger to increase RevPar performance
Hotels have in general been slow at introducing new ways to connect and interact with their guests directly to their mobile, especially considering a vast majority of their clients are […]
Home sharing sites being abused, BHA chief tells MPs
Professional landlords operating outside UK regulations at an “industrial scale” are manipulating the so-called sharing economy and endangering the safety of the public, MPs have been told. The warning about […]