technology

Thousands of exhibitors and attendees descended on London’s ExCel exhibition centre this week for World Travel Market 2016. Bell Pottinger conducted online analysis throughout the three-day event to identify which […]

Messaging is exploding as an engagement channel at hotels. Within the past year, hotel brands big and small have made headlines for their experiments with various channels, as well as […]

There are those unenlightened people in the hotel industry that will say that a property management system (PMS) is nothing more than a grandiose cash register. That its only function […]

Making financially sound business investments is a critical aspect of any hotel owner’s world.  However, sorting through today’s vast sea of revenue technology and analytical capabilities can often leave owners […]

Google has unsettled the SEO community throughout 2016 by releasing back-to-back updates to its SERPs and search algorithms. The latest, and hopefully the last change for the year, was announced […]

We recently had the pleasure of participating in Leonardo’s first-ever Digital Marketing Summit for Hoteliers, “The Evolving Shopping Journey and Its Impact on Direct Bookings.” Hoteliers from all over the […]

In the past years, we’ve seen an explosion of chat bots across multiple industries. Many times we are asked what can a chat bot do, and how would it benefit […]

  This past year, Google and TripAdvisor revolutionised the travel industry by launching Book on Google and Instant Booking respectively. Comparing one with the other will help us understand them […]

Expectations for the hospitality industry grow stronger with every year – and the shelf life of how long a competitive offering is considered leading-edge before it becomes just another standard […]

Most hoteliers would agree one of the most pressing issues they face is trying to keep up with their peers in a hyper-competitive pricing market. The travel industry is so […]