sales

You can’t control the number of people who decide to travel. This means hotel revenue will be taking a hit so you must focus on upselling.

Attribute based selling is a buyer led process. Room types are eliminated and hotels break down their product bundles into individual items

Coupling a data driven hotel performance strategy with a well-oiled sales and marketing team, hotels can kick their efforts into hyperdrive

Get creative with revenue management and distribution strategies and drive sales for your hotel. Don’t shy away from some guerilla warfare yield techniques

The work we do today will help determine how quickly hotels can bounce back, so bringing back sales leaders and strong team members is critical

There are plenty of things you can do to increase your conversion rates. Follow the steps below and you’ll be on your way to becoming an upselling rockstar

Hotel asset managers play an important role providing guidance, expertise, and financial advisory for the re-opening, ramp-up, and stabilized operations

Use the information you’ve pulled on local business prospects to help your sales teams better understand the psychographics of each account so they can start warm conversations

To prepare for this unprecedented environment all Sales and Revenue Managers will have to navigate, I found some ideas in Tzu’s timeless book, Art of War, that can provide some wisdom

A hotel re-opening will likely be gradual, done by risk assessment, and probably include many restrictions. Knowing that, we should not just sit home and wait, we can prepare so we are ready