sales

Testing new ideas and experimenting with sales strategies isn’t just “nice to have”, it’s essential. It helps us learn what works and what doesn’t

In a world where guests expect personalisation and convenience, the winners will be the hotels that truly understand their different guest types

What if the secret to better lead nurturing isn’t picking between technology and people, but knowing exactly when to use each? AI in hospitality is redefining how you engage with […]

Nurturing these relationships can lead to quicker bookings, higher conversion rates, and stronger long-term loyalty

In hotel sales, leads can range from a quick inquiry from a meeting planner to a corporate account exploring next year’s events

You have the perfect sales and operations pitch. Now, you have to present it to your CFO, owner, or asset manager. This is where most strategic plans die

A great hotel General Manager is more crucial today than every before. They are the bridge between commercial ambition and operational execution

AI cannot align strategies if the teams behind it are not aligned. Every hotelier now faces a crossroads: How do you structure your team for success?

Forward-thinking hotels are moving beyond static annual budgets and embracing rolling forecasts – empowering smarter, faster decision-making

We explore which KPIs and supporting metrics matter most for marketing and sales teams; and how you can interpret commercial data