Reviews

More than ever, guests have less brand loyalty. Today’s traveler is motivated by factors including price, location, and, importantly, your online reputation

Handling reviews and online reputation manually across hundreds of sites is no doubt a challenging task, but your online reputation has a commercial value

You should analyse your guest feedback data to delve further into their wants and needs to understand what they pay attention to during their hotel stay

Responding to hotel guest reviews can be very time-consuming, however, there are a few tips to be as efficient as possible when dealing with this task

Receiving negative reviews can be bad news for GMs and owners. However, TripAdvisor won’t remove negative reviews simply because they paint a bad picture

You need to maintain the right balance of communication with guests during their stay to make the most out of their feedback and reviews

A perfect resolution is not always possible. Even so, when dealing with a disgruntled guest, you’ll still want to invite them back for another visit

Now that the industry is seeing the slow return of business and recreational conferences, the time to market your event spaces is now

As many guests are booking directly on Tripadvisor, your hotel needs to do everything in its power to rank higher and stand out from your competition

Having a few strategies in your back pocket to handle frustrated guests on social media can help ease the tension and potentially improve reputation online