Reviews

Guest feedback is a gift. As a hotelier, you can’t be everywhere at all times, so you rely on guests to share what they’re thinking, experiencing and feeling

It is important to ask guests for feedback, not only so you can publish great reviews but also see areas you might be lacking in, and then improve

Our customers have moved away from judging our product or deciding on where to stay based on star rating. We now have 3 very distinct customer types

Even though review volume in APAC is down, so did the management response rate slightly. However, APAC remains the top of the class in responding to reviews

Responding to reviews should still be a key task for hoteliers. Every review response should be personalized as they are publicly available for all to see

Guest satisfaction is an key indicator for hotels. High guest satisfaction leads to increased customer retention rates, minimizing acquisition costs

You want to receive reviews from your guest, but they do not know that you would like to receive some feedback about their stay

Researchers recognize when travelers leave a review, their opinion can be offered in two different ways – an explicit opinion or an implicit opinion

If 95% of all travelers read online reviews before booking, then how can you increase your stars on top guest review sites to gain traveler confidence?

We figured that the best way to see how happy guests are with their upselling experience is to go directly to the source: Hotel Guest Reviews