revenue
Driving direct business and better revenue in 2017
In today’s ultra-competitive hospitality marketplace, any competitive edge can translate into a stronger bottom line, and it’s no secret that driving direct business and better revenue is one of the […]
DiBPAR – Direct Booking Revenue per Available Room
We’ve seen plenty of hotels tracking their efforts to bring bookings back to direct. But just tracking, for example, the percentage split between direct and OTA guests fails to tell […]
Why Cancelling & Re-Booking is Killing Your Revenue
Why do guests cancel and re-book hotel reservations? Well, that’s easy: Because they can, and because it makes economic sense—people don’t want to spend more money than they have to. […]
Hotel 101: Understanding RevPAR
Part three of our series exploring the basics of hotel operations brings us to the topic of RevPar. To fully maximize hotel performance, we use several specific terms including RevPAR, […]
Adding non-traditional revenue streams for your hotel
New fees for guest bookings can help generate revenue for the hotel while offering assurances and options to guests who have special requests. Surely hotel revenue managers are doing everything […]
Hotel 101: Understanding ADR
Part two of our three part series about the critical metrics we use in the hospitality industry explores ADR. We are going back to the basics to define terms used […]
Devil in Data Detail: Are your Distribution Agreements working?
There’s arguably no other four-lettered word that has made quicker-and more impactful-moves in the hospitality industry than “data” has. With the ascension of the Internet igniting a brisk evolution of […]
Paying the Intermediaries: An Analysis of Hotel Commissions
The increasing incidence of intermediaries selling hotel rooms and other services is a major topic of discussion among U.S. hotel owners and operators. From online travel agents to convention housing companies, […]
Pricing with Confidence. It’s Perfect! Or is it?
Picture this: You’re a revenue manager. You follow all the rules. And you’re very diligent at it too. When setting the asked for room price for any specific day, you […]
Should you price Sunday as a typical weekday rate?
With the 40th anniversary of “Saturday Night Fever” upon us, Vanity Fair recently described the pop culture movie as a “fun 70s curiosity with pitch-blackness.” The special anniversary release of […]
