revenue
5 Common Room Pricing Mistakes Independent Hotels Make
Whether you’re running a boutique property or a family-owned hotel, these five common pricing mistakes come up time and time again
How Independent Hotels Can Cater to Solo Travelers
Solo travelers reflect a desire for autonomy, connection and self-discovery. To meet their needs, hoteliers must understand what drives them
How to Attract Travelers and Grow Direct Bookings
We explore 3 ways to drive more direct bookings designed to help maximize visibility, optimize pricing and create a frictionless online booking experience
How to Outsmart Seasonality and Win the Off-Peak Game
Seasonality isn’t just about the weather. It’s about shifting human behavior. They are outside your control. But what you do in response is your power move

3+3+3 = 3 Revenue Questions, 3 Bald Men and 3 Opinions
Revenue management is evolving into a dynamic blend of strategy, experimentation, and technology, with AI playing an increasingly pivotal role

Group or Transient? Solving the Dilemma in Revenue Management
Group revenue management can make a big difference to your hotel’s profitability. But the key is not to rely on just gut feel and guesswork

Why Your Pickup Curve Doesn’t Curve Anymore
Today, your pickup curve is a complete mess. In short, your pickup curve isn’t curving anymore – because guest behavior broke it
Attachments are Out: Hotel Sales Should Switch to Embedded Links
If you’re still attaching documents direct to your emails, it’s time to rethink. A more effective way to share content is to use embedded links
Do Not Believe In These 3 Outdated Hotel Misconceptions
It’s easy to rely on ‘tried-and-true’ principles that have guided hotel management. But what if some of these beliefs are now ‘tired’ and even misleading?
How to Build a Smarter Comp Set in 3 Simple Steps
A customized Comp Set isn’t just a benchmarking tool, it’s a profitability engine. If you’re using outdated comparisons, you’re leaving money on the table