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How a Personalized Marketing Funnel Can Drive Hotel Revenue

Companies that excel in personalization generate 40% more revenue from those activities than average players. For hotels, that potential is massive

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5 Strategies for Higher Guest Satisfaction and More Bookings

Guest satisfaction is not just about making guests happy. It drives revenue, builds your reputation, and keeps guests coming back

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car with a deflated tyre illustrating the stress with slow bookings pickup in a hotel

How to Respond When Your Hotel Bookings Slow Down

Slashing rates across the board just because your bookings pickup is soft is like noticing one tire is low and deflating the other three to even it out

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How to Turn Last-Minute Demand into Direct Bookings

While last-minute demand can help fill rooms and boost occupancy, it also brings a wave of unpredictability that challenges traditional forecasting methods

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The Pricing Trap: How Independent Hotels Are Breaking Free

More than half of property owners surveyed are still relying on manual pricing. It is no wonder the fear of losing bookings is the top challenge they face

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How Smarter Data Leads to Higher Revenue

Good data management uncovers revenue opportunities and separates thriving properties from those barely surviving

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What the FTC New Ruling Means for Metasearch

To enforce compliance and maintain user trust, key metasearch players are rolling out changes aligned with the FTC’s directive

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Why Revenue Management Still Fails (Even With the Best Tools)

Until leadership not only understands the revenue problem but agrees it’s the hotel’s problem, no tool, strategy, or pricing model will move the needle

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How An AI Concierge Can Increase Revenue & Guest Experience

An AI concierge can transform hospitality by jump-starting the guest experience, increase operational efficiency and unlock new revenue streams

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Is There Nothing Hotels Can Do About Rate Parity?

Hospitality may see radical sweeping changes with respect to rate parity with some countries already banning OTAs from using rate parity agreements

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