pricing

Hoteliers Take a Harder Look at How They Set Room Rates

Some hotel operators have been tuning efforts at setting rates for rooms, upgrades, and other services. They’ve been leveraging automation and cross-department work to set prices for profit.

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U.S. GOPPAR Gains in July Illustrate Resiliency of Market

Hotels in the U.S. achieved their sixth month of year-over-year profit growth for 2019, underpinned by a strong increase in revenue across the board, according to the latest data from […]

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GOPPAR Falls in MENA Hotels Despite RevPAR Growth

Hotels in MENA suffered a 2.2% year-on-year decrease in GOPPAR in July. At $38.79, GOPPAR was more than $27 below the year-to-date average, and a low for the year so far.

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RevPAR High Note Shattered by Profit Discord at UK Hotels

In a scenario that illustrates the frequent occurrence of revenue and profit misalignment, RevPAR at hotels in the UK hit a high in July, but GOPPAR turned negative, sapped by rising costs.

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Yield Management for Hotels: What? Why? How?

While there are many similarities, revenue and yield management are two distinct concepts. Yield management is narrower in scope focusing on selling price and volume of sales

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7 Pricing Strategies for the Clever Hotelier

One of the easiest ways to grow sales and increase profitability is with smart pricing. But, how do you do it if you don’t employ a revenue manager and find yourself less than qualified in the area?

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5 Ways your Menu Pricing Strategy is Hurting your Profit

Your menu pricing strategy is directly tied to your bottom line. You need to remove yourself from the day to day and take a fresh look at your menu pricing strategy from different angles.

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How Can Hoteliers Deal with Wholesale Distribution Dilemma?

Here are a few practical ways through which you can optimize your wholesale distribution strategy and ensure better control on the distribution as well as the pricing:

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RevPAR Jump Can’t Prevent GOPPAR Slip Across Europe

n a clear example that revenue and profit aren’t always aligned, RevPAR at mainland European hotels attained a high for the year in June, but GOPPAR fell.

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OTAs Charging Commissions on Resort Fees: What Resorts Can Do

An effective hotel website will show travel consumers exactly how resort fees will fund their experience. AHLA’s research found 70% of consumers prefer the resort fee to be separate.

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