pricing

This is a distillation of ideas and best practices that could help you sell more day use rooms and create an additional steady revenue stream

By leveraging ancillary revenue opportunities and ensuring profitability, you ensure your hotel recovers faster than those which rely on one revenue stream

2022 is a difficult year to predict. 2021 was difficult to predict. And I don’t think many people got 2020 right. So how should you approach your pricing?

Used the right way, promotional rate strategies are very effective for generating bookings and buzz, so let’s take a look at some and when best to use them

Despite the many changes the hotel industry has undergone, one aspect remains the same, on the books data still plays a vital role for commercial teams

GOPPAR is the new measurement everyone is talking about but it is a bit more complicated than REVPAR. You have six pieces to deal with not two

Any hotel which maintained underlying principles of revenue management throughout the pandemic are stronger and poised for profit as travel ramps up

Using guest data and creating a personalised journey for these guests, you can provide great customer service and improve overall impression of your hotel

Inflation’s impact is typically offset by raising prices and passing on costs. However, inflation dramatically increases a customer’s price sensitivity

It is fantastic to have access to various types of hotel benchmarking metrics. But we must understand that not every piece of information is important