pricing

Enhance Your Forecasting Strategy For Effective Revenue Management

The ability to forecast demand accurately is the base of all successful and effective revenue management strategies. Forecasting allows your hotel to assess potential risks and opportunities, anticipate future demand, […]

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The Popularity of Independent Hotels Is Soaring, Says Data

Today’s tech-savvy independent hotels have cause for celebration. In fact, according to data from Expedia Group, independents have two reasons to feel good about their standing in the hospitality industry. […]

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Reporting Your Rates: pt 3 of 3 in a pricing series

Our first two posts on this topic covered setting rates and monitoring rates in real-time. Now, we close the feedback loop with the final step – reporting. NB: This is […]

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Monitoring Rates: pt 2 of 3 in a pricing series

In Part 1 of our blog series, we talked about how you can set hotel rates to maximise revenue. But this is not a set-and-forget activity. Monitoring market rates in […]

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Google Price Insights: New SERP Test and How to Respond

A blog post this week stated that Google is testing Google Price Insights, a new SERP element that adds price comparison features to the knowledge graph for hotels. This new […]

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Setting hotel rates to maximise revenue: part 1 of 3

As a revenue manager, getting your room prices right is arguably your biggest priority. And while you may be aware that there’s a science to it, you’re time-poor as it […]

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Pricing strategy basics to make the most of every booking

Whether you run a high-end hotel, a budget apartment or something in between, sooner or later you’ll need to decide on a pricing strategy. How much should you charge for […]

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Airbnb: What You Need to Know to Stay Competitive

The travel industry is always evolving, and as advertisers, we must keep up with those changes and strive to stay innovative. We aim to do that by not only staying […]

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Is The Price Right When Comparing Different Reservation Channels

The business of hotels has always been of selling rooms. Some of us might still remember a time hotel rooms had to be reserved through a travel agency, by phone […]

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All-Inclusives Profitability Secret Sauce: Understand Total Guest Value

The evolution of all-inclusive resorts reads a lot like the fairytale of Cinderella. From humble beginnings catering to a dollar-stretcher crowd – with mediocre buffet food, mid-level accommodations, and events […]

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