otas

Google’s New Hotel Booking Site: Just The Facts

Google now has a search site dedicated to hotel reservations, rivaling fan-favorite competitors like Hotels.com and Airbnb. NB: This is an article by Digital Media Solutions What Does Google’s Hotel […]

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Eight Myths About OTAs: True or False?

In recent years, the hotel sector has internalised and accepted a number of statements about OTAs that are imprecise at best, if not completely false. These “urban myths” prevent us […]

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Expedia Will Allow Hotels to Undercut its Prices Online

Travel giant Expedia has bowed to industry pressure and waived contract clauses which prevented independent motel and hotel owners from undercutting their listings through their own channels. However, the platform […]

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With HotelTonight Buy, Analysts See Opportunity for Airbnb

With Airbnb looking to grow its burgeoning hotel inventory, most industry analysts agree that the company’s takeover of last-minute booking platform HotelTonight is a strategic win for the homesharing heavyweight. […]

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monopoly hotels on piles of coins which are increasing in size to illustrate increasing value of hotel upselling

Why Can’t Hotels Drive Rates?

The firm has predicted that hotel occupancy in the US will rise to 66.2% in 2019 – a fifth straight record level. That occupancy will be driven by a 2.1% increase in demand, although this will be somewhat rebalanced with a 1.9% increase in hotel supply.

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A UK Hotelier’s Guide to Promotions & Pricing in 2019

Last month’s announcement that, after an investigation by the CMA (Competition and Markets Authority), third parties are committing to changing their selling habits was welcome news for UK hoteliers. Finally, […]

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How Google’s Hotel Search Site Could Undermine OTAs

Under the innocuous title “There’s still time to plan your perfect spring break trip,” Google’s Richard Holden published an article late last week that showcased a range of new features […]

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How Can Your Independent Hotel Compete With Group Hotels?

Staying competitive is key to success. In the hotel industry, small independent hotels always have to compete with bigger brands or chain properties to attract guests, sell more rooms and […]

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Airbnb To Buy HotelTonight As It Pushes Deeper Into Hotel Booking

Airbnb wants to become the go-to place for anyone booking a trip—even if they want to stay in a hotel. The company, which built a business valued at $31 billion […]

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How You Should Think About Point-of-Sale Pricing and Source Markets

When it comes to managing a hotel’s revenue, there are many data points to consider: target occupancy, booking windows, group sales projections, market trends, local events, and more. NB: This […]

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