online

Most hotel marketers will agree that in today’s fast-paced and attention-deficit online environment, we have less than a few seconds to make a memorable first impression. NB: This is an […]

Being on all Metasearch engines has become like being on all OTAs: it’s stupid to think that the more OTAs you’ll listed in, the more bookings you’ll get

Hicham introduces us to Userguest, their solution, client profiles and some future gazing. Finally touching on data privacy, GDPR and a cookieless world

With travel on the upswing, TikTok can be your ticket to ride, helping you reach vast audiences. But don’t wait too long to start or overthink your strategy

With an Instagram business account, a whole host of options become available that can help your hotel qualify the time spent marketing on Instagram

Hotels can use digital marketing to create marketing miracles with proper strategies, tools and creativity – nearly 60% of reservations are done digitally

Hoteliers can start by reviewing guest history data and determine which meta engines are driving the most bookings and start tackling them one by one

Hotels have seen a consistent growth year over year, with mobile starting to overtake desktop in driving revenue during the pandemic in 2020

Let’s look at the different forms of upselling. The term ‘upselling’ can serve as an umbrella term that also includes cross-selling and suggestive selling

By observing worldwide flight search data we can see clearly that foreign travel demand is related to national holidays of each country