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coins stacked up at different heights reflecting need for game changing pricing strategies for effective revenue management within hotel sector

Combat Price Disparity and Boost Reservations on Your Hotel Website

Price disparities are inevitable, but with these tips, you will be able to combat them on your hotel’s website and ensure more visitors book direct

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5 Ways to Get Your Hotel Ahead in The eCommerce Game

As long as you allow for bookings on your website, you have an eCommerce platform and this provides an immense opportunity for revenue growth

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icons on mobile phone including well known otas expedia and booking reflecting proliferation of options beyond hotel direct bookings

Expedia Search & Sort Factors Update: What Impact for Hoteliers?

This August, Expedia Group is releasing new Search and Sort Factors in their marketplace that will affect how hotels appear in Expedia’s search results

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man looking at a hotel website on a computer reflecting importance for hotels to captivate guests to generate more direct bookings leading to increased revenue

How to Convert Meeting Planners on Your Hotel Website

If your hotel has meeting and event spaces, your website must cater to meeting planners. Here is where hotel website personalization comes into play

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How To Influence Travelers “On The Fence” Planning a Trip in 2022

There are three critical touchpoints that you can impact, which can influence the decision-making journey of travelers who are still on the fence

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Reaching the Right Travelers Starts With the Right Audiences

Getting in front of the right audiences for your destination is key, so we’ve crafted audience and targeting strategies to help you reach them online

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4 Simple Tips for Boosting Your Hotel’s Social Media Presence

We know managing your social media can feel like a chore. Trying something new and on-trend may bring just the boost your brand needs

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Google Name Highlighted by a light reflecting the focus now on hotels transferring to google analytics 4

Preparing Your Hotel For The Sunset of Google’s Universal Analytics

There’s no way to import your existing data into Google Analytics 4. That makes this transition quite the change project!

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Do Keywords Matter? How To Find Them & Use Them

If you are prepared to learn these vital techniques, let’s go through some helpful advice for choosing the right keywords to attract targeted traffic

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How Your Photos And Hotel Details Affect Revenue

Managing and updating photos on every single channel across the global travel network is a lot more than most hotels have time for these days

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