mobile
Social Media FAQs: Essential Twitter Tips For Smaller Hotels
Just because you’re a small hotel or a bed and breakfast, doesn’t limit the size of your presence on the web. NB: This is an article by Little Hotelier The […]
Hotel social media source for travel inspiration – Instagram & Pinterest
In our previous post, we began to dive into social media and how you, as a hotelier, can transform it into a source for travel inspiration. More specifically, we talked […]
Should Hospitality Embrace or Ignore Google AMPs?
Introduced in 2016 as Google’s response to other mobile publishing platforms like Apple News and Facebook Instant Articles, Google’s AMP (short for Accelerated Mobile Pages) began to spark interest amongst […]
6 Ways Hotels Can Conquer Mobile Cart Abandonment
Almost two out of five mobile shoppers have abandoned a travel booking on a mobile device due to poor user experience. This figure comes as part of a study by US-based Jumio, which estimates that […]
Google Testing A New Mobile Experience for Hotel Ads
This weekend I was looking for something fun to do as a family for Mother’s Day, and I decided to check for same-day hotel stays in some nearby staycation towns. […]
Ensuring your hotel website is optimized for mobile
Ensuring that your hotel’s website is optimised for mobile search is essential if you don’t want to miss out on key traffic and potential bookings. Much has been said already […]
Direct Messaging Guests: The On-site Experience
We have previously talked about direct messaging, so you might already know why it’s important to not be afraid of direct messaging your guests and the do’s and don’ts of […]
Forget the app (for now) and focus on making your website mobile friendly
With mobile now the preferred medium for visitors interacting with travel websites or booking hotels, it’s no longer a question of “mobile vs. desktop”. In the midst of the mobile […]
Google: Micro-Moments Are Multiplying. Are You Ready for the Mobile Future?
Mobile has changed everything, but it’s only Act One. Machine learning in marketing is set to drive the industry’s next revolution. Google’s Senior Vice President of Ads & Commerce, Sridhar […]
Comparing Attribution Models: Which is Right for Your Hotel?
In our last blog article about attribution models and the user journey, we discussed the different types of attribution models and their main characteristics. We also dipped our toes on […]