mobile
5 Ways Text Messaging Improves the Experience of Your Hotel Guests
High quality customer service is vital in the hospitality industry because competition is fierce. When you create loyalty programs for your guests and you send out exclusive deals through text […]
Travel apps need a data centric approach to marketing
It’s a case of good news/bad news for the travel app industry. The good news is that people are using apps to book travel more often than ever. The bad […]
6 Easy Ways to Improve Your Hotel’s Mobile Website
With mobile traffic outstripping desktop and mobile bookings on the rise, a mobile website is now a must for hotels. However, all mobile websites were not created equal. There […]
The hotelier’s ‘cheat sheet’ for being mobile friendly
In 2017, more people are searching the web on their phones than on a desktop computer, and are five times more likely to leave a website if it isn’t mobile-friendly. […]
Should hotels text their guests? Operators weigh in
Should hotels be texting guests? This question was posed multiple times during the 2017 HITEC conference in Toronto, with varying levels of acceptance from operators. One thing is certain: […]
Google Hotel Price Trends Feature Now Available on Mobile
When booking a hotel, 61% of travelers consider the room’s rate to be the most important consideration factor. NB: This is an article by Koddi Metasearch publishers like Google continue […]
Beware of the hype that surrounds voice search advertising
Brands are being told 2017 will be the year of voice search, but questions exist about whether it’s overhyped. Google itself says it is still years away from being […]
The hotelier’s ‘cheat sheet’ for being mobile friendly
In 2017, more people are searching the web on their phones than on a desktop computer, and are five times more likely to leave a website if it isn’t mobile-friendly. […]
What Travel Marketers need to know about Local Search and Mobile
Over the past decade, nothing has impacted travel buying more so than search and consumer access to mobile devices. Now more than ever before, the customer buying journey has changed […]
What Matters Most for Hotel Mobile Bookings? Speed!!
Mobile bookings are a challenge for the hotel industry. Even as traffic on mobile continues rising to never-before-seen levels, conversion rates on mobile aren’t quite keeping up. What are the […]
