mobile
Important mobile booking stats for hotels in 2018
Over one third of people now use a mobile device to book a hotel room. That’s according to the latest Travel Flash Report by Criteo. The shift to mobile continues […]
7 Ways SMS Improves The Hotel Guest Experience
The new year marks the beginning of exciting adventures to come for many travelers. Make your hotel the go-to travel destination for all their hospitality needs in 2018 by harnessing […]
Micro-Moments: The Future of Digital Marketing
American consumers spend an average of five hours a day on their smartphone. These powerful devices provide us with constant connection and instant access to the entirety of human knowledge. NB: This […]
Hotelier’s Guide: How to Optimize for Voice Search
Voice search is the latest buzz in the digital marketing community. With companies like Gartner predicting that by 2020, 30% of searches will be voice, hotel marketers are eager to […]
What Google’s mobile first indexing means for hotel websites
At the end of 2016, Google announced it would be experimenting with a mobile-first indexing plan. While there isn’t a fixed release date, Google webmaster trends analyst Gary Illyes expects […]
Mobile Search and the Travel Industry
It is no secret mobile search has become more popular over the past decade. With the popularity of smartphones and mobile devices there has been a noticeable and consistent increase […]
4 Steps In Optimizing Your Hotel’s PPC Mobile Strategy
It’s no secret that mobile continues to grow in influence across all industries, especially the travel space. Effective marketing has always been contingent on showing high quality and relevant content […]
Four areas for travel marketers to unlock mobile opportunity
Earlier this year, digital travel sales in the US were forecasted to reach $189.62 billion, of which 40% were estimated to come from mobile devices. NB: This is an article […]
4 Reasons Your Mobile Website Isn’t Converting
We live in a world where mobile and tablet usage exceeds that of desktops. Mobile has assisted in the massive adaption of the internet, social networks, digital communication and eCommerce. […]
How mobile is fragmenting the OTA booking process
Teletext Holidays chairman Steve Endacott explains how the need for speed in an increasingly mobile world is leading to the emergence of a two-stage online booking journey and what this […]