mobile

Early testing that we’ve seen shows that preview text often has absolutely nothing to do with email content and does nothing but confuse the user

Remarketing strategies can be diversified to cater to different segments of your audience and utilize various digital touchpoints

Guest messaging should highlight the unique features of the hotel and appeal to the interests of the target audience to drive bookings and increase revenue

From purchasing clothes to watching Netflix to booking travel, consumers demand a stress-free, streamlined experience – and mobile delivers

WhatsApp is like a canvas waiting for your creative brushstrokes. With the right strategy you can make marketing wonders happen

By eliminating the need for users to visit intermediaries, you have a higher chance of converting potential guests into booking and interact direct

Being present on the best and most popular booking apps will help your hotel become a consideration for travellers as they prepare to book their stays

Creating impactful SMS campaigns requires a blend of strategic planning, content mastery, and understanding guest preferences.

There’s no two ways about it, Gen Zers are natives of the online world. This means everything from their inspiration to browsing to booking is done online

Many luxury hotel GMs believe that ‘digital’ is contrary to the brand image of their premium product in the mind of their affluent guests