marketing

In the face of one of the biggest crisis in recent memory, the hospitality market needs to rethink how it operates and build anew

Consumer budgets might be tighter and travel closer to home. Create campaigns that take account of factors influencing this festive season

Spending time engaging with guests and followers on social media is beneficial, making phone calls is crucial, but email is an absolute must

By reassuring your audience, remaining visible online and developing a creative marketing approach, you can inspire guests to stay with you

Travel brands are using Pinterest to inspire people to travel again. Here are some examples, and tips, you can use to connect with travelers

Spend time in creating a content calendar and assess the tools you have to manage online reviews and social media channels

It became quickly apparent that major changes needed to be made and implemented by any hotel lucky enough to open once restrictions eased

Using influencer marketing can be more effective now than ever. Guests seeing influencers showing the “new normal” at your hotel is powerful

Successfully engaging today requires sophisticated social media strategies that precisely target specific groups to measurably drive sales

Sure, it might be short-term loss of revenue, but the value gained in guest gratitude is worth way more than that in terms of future loyalty