Hotels
Maximize Direct Bookings: Impact of Enhanced Hotel Online Visibility
Here are some statistics that highlight the importance of hotel website marketing and search engine marketing to drive direct bookings and generate revenue
9 Email Marketing Campaigns To Boost Revenue And Guest Engagement
Whether your goal is to boost revenue or enhance your guests’ overall experience, your email marketing strategy can make the biggest difference
Abandoned Cart vs. Abandoned Checkout: Why Do Buyers Bounce?
Have customers abandoned their carts or are they abandoning the checkout process? Let’s explore the differences and some of the solutions for each
Getting Your Hotel Ready for Autumn Bookings
When you’re plotting out your autumn campaign strategy, make sure you include all the potential online channels your guests could be spending their time on
Travelers Spend Over 5 Hours Researching Trips Before Booking
Research reveals how travelers seek inspiration and plan their trip, spending over 5 hours on average with travel content in the 45 days prior to booking
3 Disruptive Shifts in Travel Search Every Hotel Should Know
We explore how Google’s new search experience, short-form videos, and conversational AI will impact travel search and how independent hotels could benefit
How to use Trivago Book & Go
Instead of sending users off to another site, Trivago Book & Go lets users book from within the Trivago site. It is a feature offered to certain hotels
Why and How to Identify Your Hotel’s Compset
Analyzing your hotel’s compset unveils information to help you stand out. Basically, you must identify the competition to beat the competition!
Hotel Pricing: A Comparison of Generic and Guest-Based Pricing
We delve deep into generic room pricing and guest-based room pricing, offering a detailed exploration of how they work, their pros and cons
The Biggest Mistakes Hotels Make in Photo and Video Production
When it comes to showcasing the unique features of hotels and enticing potential guests, nothing is more important than your imagery