Hotels
Travelodge app drives up direct booking and earnings
Direct distribution channels now account for more than 85% of sales at Travelodge, the budget chain revealed while issuing annual financial results for last year. The company’s mobile app […]
Airbnb impact on events, holidays in NYC
STR analysts examined the impact of Airbnb on the New York City hotel market during holidays and popular events, including the New York City Marathon, Super Bowl XLVIII and […]
What does Trivago stake in Base7Booking mean for hotel tech
Trivago, the Expedia Inc-affiliated metasearch brand, officially said today that it has taken a majority investment in a Swiss startup, Base7Booking, which offers a cloud-based property management system (PMS) […]
Expedia Accelerator: Final Nail in Coffin of Hotel Profitability
NB: This is an article by Max Starkov, President & CEO of HeBS Digital Background Though Expedia’s new Accelerator Program has not officially launched, it has been widely discussed […]
That New Hotel Charge You Really Hate? It’s Here To Stay
The hotel industry considered whom it most admired. The answer was: the airline industry. Yes, that wily cartel of misbegotten nickelers and dimers who delight in making planes narrower, […]
Edinburgh and Glasgow hotels report ‘encouraging start to the year’
Hotels in Scotland’s two largest cities – Glasgow and Edinburgh – have reported a ‘robust’ start to the year, while Aberdeen continues to struggle. That’s according to the latest […]
Europe’s Hotels See Record Performance in 2015
Hotels in Europe experienced ongoing value growth and recovery in 2015 with hotels in many cities reaching record performance, according to the 2016 European Hotel Valuation Index (HVI) published […]
Google Moves Away From Right-Rail Ads: The Hotel Marketer’s Action Plan
NB: This is an article by Asher Fusco, Associate Director Copy & SEO and Carmine Fischetti, Manager SEM at HeBS Digital Google rolled out a major change to its […]
AccorHotels takes 30% stake in Oasis Collections
AccorHotels has taken a 30% stake in Miami-based Oasis Collections, a marketplace for private rentals, for an undisclosed sum. The French hotel giant is believed to be the first […]
What all hotel owners need to know about SEO
NB: This is an article by Shaz Memon, creative director at Digimax During most of my meetings with hoteliers, I hear the question, “How can we get more direct […]
