Hotels

IHG Rewards shifting growth to direct from OTAs

InterContinental Hotel Group‘s half-yearly results have a couple of asides around its tech and digital performance among the details around signings and pipelines, currency fluctuations and medium-term per annum capex […]

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Inspire true hotel loyalty by making your programme stand out

A recent survey commissioned by Choice Hotels International showed that almost two-thirds (61%) of travellers find loyalty programmes and points do impact their choice of vacation spots. Knowing that loyalty […]

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Independents’ day; chain hotels losing appeal

Reading the industry press over the past couple of months, I could not help but notice all the upheaval and the mergers and acquisitions activity at the big hotels chains. […]

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Loyalty programmes the three keys to success

Being loyal pays – at least, for hotels. About 18% of frequent travelers will choose a hotel brand based on its loyalty program. And once they’re loyal, they’re gems. The […]

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It’s All About The Pricing Algorithm

There are many, many components of a successfully integrated and automated Revenue Strategy system, each of which must work together to achieve optimal results. Often times the most critical things […]

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Is Your Hotel Getting the Best Ranking on TripAdvisor?

NB: This is an article from nSight It is not big news that online travel websites are influencing what consumers see online. What is news is that hotels can increase […]

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How to Optimize Hotel Images for SEO

We all know that high-quality images are important in telling your property’s story, and grabbing the attention of travel shoppers as soon as they hit your website. Images are an incredibly […]

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How OTAs are dimming results on hotel searches

At first, to Christine Compo-Martin, the Expedia.com search results looked like a mistake. As she queried the site for a hotel room in Philadelphia, she found properties without photos. “Honestly, […]

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Revenue management automation for the modern hotelier

A common challenge for hotels is having too many cooks in the revenue management kitchen. A revenue manager may leave a strategy meeting confident they’re on the same page as […]

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Expedia sees no hit from hotel chain direct booking campaigns

Expedia Inc reported its second quarter earnings today, and it had a rosy picture on many metrics. But one metric stood out to investors for its sluggish pace, namely, the […]

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