Hotels

optical performance evaluation glasses reflecting importance to hotels of viewing data collaboratively to drive bookings and revenue

How a Collaborative View of Data can Drive Bookings & Revenue

Get collaborating today to leverage all the types of data and analytics your business has access to and boost bookings and revenue

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letters spelling out the word pricing highlighting the current strategy of dynamic pricing for hotels

ZHAW Study on the Effect of Dynamic Pricing

Hotels were able to improve their pricing competencies and guest satisfaction did not decrease after introducing dynamic pricing

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Why You Should Respond to Every Positive Review

Think of responding to positive a review as an extension of the guest experience once the person has checked out of your property

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Maximise Guest Relationships: How to Reach Them in Post-Stay Phase

With these small but impactful gestures, you can elevate guest experiences and cultivate a loyal base of satisfied customers

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The Disappointment Tax: Profits Can Pivot on Social Reviews

Because of the reach of these channels and the influence they have, negative ratings and reviews have a disastrous impact on a hotel’s financials

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The Art and Science of Hotel Budgeting: Time for a Rethink?

Most hotels overdo budgeting and discover that budgets deviate from actual performance as the year progresses

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How Travellers Find Destinations for Their Trips

In the planning phase, travellers are considering their destination options and, like the research phase, they turn to numerous different resources

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6 Strategies For Crafting A Personalised Digital Guest Experience

We will look at why you should provide a personalised digital guest experience and what are some easy ways for you to get started straight away

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Total Revenue Management: No Chance Without Group Data

Despite being an essential part of the hotel, group sales have often been overlooked as an area to implement traditional revenue management strategies

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6 Impactful Ways to Adapt Your Hotel to Climate Change

Climate change isn’t coming anymore. It’s here. This year, we’ve seen record-breaking temperatures, devastating wildfires, unusually aggressive storms, and unprecedented flooding around the globe. NB: This is an article from […]

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