Hotels
Flights vs hotels: where is the market for meta in APAC?
Although many established metasearch markets exist in the region, there is real opportunity for differentiation and innovation in Southeast Asia In Asian markets like China, India and Japan online travel […]
How To Measure ROI in Travel & Tourism Digital Marketing
ROI is one of the biggest marketing mysteries we are facing collectively as an industry today. Our recent Tourism Marketing Plan Blueprint questionnaire confirmed that it is one of the […]
5 key starting points for redesigning your website
NB: This is an article from SiteMinder Apple’s Steve Jobs famously once said: “Design is a funny word. Some people think design means how it looks. But of course, […]
Driving loyalty through customer experience is the future
Travel firms that don’t invest in trying to drive customer loyalty are probably spending more money acquiring them online. While competition on price is unlikely to go away, customer experience […]
Strong digital presence is key tool in regaining margin
Online travel agency Priceline and home-sharing service Airbnb have higher valuations than any hotel chain, according to a new report by L2. Over the last five years, the market […]
Can Hotels Give Distribution and Online Marketing the Urgent Attention They Need?
Managed guest relationships, integrated technology systems, and improved data collection and security are the three most critical needs of hoteliers when it comes to distribution and online marketing. That […]
Demand Forecasts & Guest Demand Patterns
NB: This is an article from IDeaS In this post, demand forecasts take center stage. If your revenue management system (RMS) uses a single forecasting approach for all of your […]
Infor Delivers Enhanced Revenue Management Forecasting
NB: This is an article from Infor Infor, a leading provider of beautiful business applications specialized by industry and built for the cloud, today announced the completion of a transformative […]
Is Expedia’s Accelerator the Way Forward for Hotels ?
NB: This is an article by Taylor Smariga of NetAffinity Expedia has developed the new Accelerator program, which has begun rolling out over the past quarter of 2015. The […]
Adapting To The Hotel Booking Habits Of Millennials
Baby boomers were once the most coveted demographic group for the hospitality industry, but in recent years millennials have become the largest age group in the US with one […]
