Hotels

What hoteliers need to know about personalisation technology

In today’s world of easily accessible big data, personalisation (admittedly in variably successful forms) is ubiquitous. People you have never had a conversation with in your life send you marketing […]

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Revenue Managers: Five things to never say to your hotel owner

Strategic revenue management and technology quickly leads hotels to make decisions that bring in higher revenue and profits – and translate into cash flow that impresses any hotel owner. Since […]

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Does Your Hotel Website Really Matter? Website Behaviour Study

At Fuel, we like data. It makes our lives easier, often teaches us something new, and it helps up in our continued pursuit to improve the effectiveness of our hotel […]

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Where are the Business Travelers? Strategies and messaging

A few months ago we were in the middle of 2017 planning and were talking to travel advertisers about their top goals for the coming year. One of the most […]

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What a Ride: A Day in the Life of Hotel Rate Codes

The Rate Code Superhighway Do you really know what your hotel’s rate code has to go through to reach its end destination? Unless you specialize in distribution, most of us […]

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Driving Maximum Profit Through More Direct Bookings

In today’s ultra-competitive hotel environment, every dollar counts. Any competitive edge that translates into a stronger bottom line is sought out, and every piece of hotel business is evaluated to […]

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Tips to maximize your strategic overbooking opportunities every week

  Many hotels struggle to achieve a perfect sell-out – and often avoid overbooking to evade the ire of the front desk. The bane of any front desk manager’s existence? The […]

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The Hidden Chasm: Why Your Bookings Keep Falling into the Abyss

The guest’s road from your hotel marketing campaigns, to your website and finally to online booking is a delicate, razors’ edge journey filled with several opportunities for the customer to […]

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Why Site Weight Matters for Your Hotel Website

What affects how quickly your website loads? Why does it matter? There are many different factors which have an effect on how quickly your hotel website loads. Processing power, browser, […]

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Selling Hotel Experiences for More Direct Bookings

What is it that makes your hotel distinctive and memorable? A great Experience! These days, for a hotel to stand out, you’ve got to offer more than comfy rooms and […]

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