Hotels
The Role of Next Gen Venue Technology in Profit Optimisation
With a brand-new year stretched out ahead of us, the hospitality industry continues its forward momentum towards a more streamlined, personalised and more importantly — optimised — group business landscape […]
Cloud PMS vs On-Site PMS: Is There Still Time to Hold on?
Many of the misunderstandings surrounding new technology tend to stem from a lack of a clear understanding of how the previous generation of technology actually works. Such is the case […]
6 Hotel Data Strategies to Take Your Decision Making to The Next Level
Revenue managers have access to more data than ever before. Whether it’s internal information about the performance of various business segments or exact insights into pick-up and pace, it’s all […]
How to Evaluate the ROI of a Hotel Social Media Influencer
These days, hotel marketers are inundated with requests for complimentary accommodations, meals and more from self-dubbed social media “influencers,” promising to expose properties to the influencer’s “network of followers.” NB: […]
How to Get the Most Out of Google’s New Hotel Search Interface
A few months ago, Google began unrolling a new design for their hotel search results. With the updated design, they now display four hotels instead of three and have updated […]
How To Be A Killer Revenue Manager
You’re a fabulous revenue manager already, we’re well aware of that. NB: This is an article from NetAffinity But our industry moves pretty fast. If you don’t stop and look […]
Old School Distribution Tool Can Help Hotels Boost Bookings
Most major manufacturing industries are cyclical, taking top trends from past decades and updating them to sell to a brand-new generation of consumers; the retail, interior design and music industries […]
Booking.com: A Partner They Are Not!
You need to watch for a new practice Booking Basic. This is where Booking.com will offer to make a booking for your customer on another third party site if they find a cheaper price than their own site.
What a Major Airbnb Acquisition Could Mean for the Hotel Industry
There has been a lot of talk lately about Airbnb potentially acquiring Hotel Tonight. While the rumors swelled, Airbnb acquired Gaest, a site that helps business people book off-site spaces […]
Why Increase Your Hotel’s Visibility On Google Hotel Ads
In today’s competitive hospitality industry, as a hotelier, it’s essential for you to get more traffic from Google as part of a strategy to attract direct bookings. NB: This is […]