Hotels

Understanding Book on Google is important as some booking engines that offer this connection may suggest that opting into this channel removes need to run a CPC campaign with Google Hotel Ads

No two hotels’ distribution mix is the same and they often struggle to retrieve, collect, and synthesize all of their data. This leads to missed opportunities to shift share to more profitable channels.

While 54% of people tracked personal reasons for cancellations 26% of people choose change of date and 10% cancelled as they had made an alternative booking.

A common worry is that pre-arrival upselling cannibalizes front-desk upselling, thus reducing the receptionists’ chances to upsell guests. But does that actually happen?

Competition analysis plays a vital role in shaping your strategies. It determines your strengths and shortcomings within the market. If done smartly, it gives your business a distinct advantage.

As technology and consumer behavior evolves, all businesses find themselves at the forefront of change and, certainly, hospitality is no exception. NB: This is an article from ResortPass Disruption is […]

In this podcast we talk about the topic of Distribution Strategy, how this is changing for the future, what part do OTAs play and where does Google fit into this changing landscape.

It’s no secret that Instagram can be a fun and exciting way to bring your hotel’s story to life, but the struggle to balance quality of content with volume of content is a very real struggle for hoteliers.

Web designers are looking to the future and the past for inspiration. Thanks to these opposing design trends, movements and styles it’s safe to say web design in 2020 will be full of surprises.

Loyalty programs together with customer service, user reviews, and an easy to use website, are all factors that the majority of travelers consider when making their next reservation.