Hotels

data fraud in hotel industry

Exposing the Hotel Big Data Fraud

In many cases these lists of data source are almost ridiculous: flight search data, social media sentiment analysis, predicted weather patterns, etc. etc

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How to Set Your Lifestyle Hotel Apart from the Market, Post Covid-19?

Standing out from the crowd has been a perpetual task demanding full attention of any hotel, but has become even more apparent in the post Covid-19 era

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wellness and spa is a good option for generating non-room revenue at your hotel

8 Ideas for Generating Non-Room Revenue at Your Hotel

The more optimized your hotel is around total revenue generation, the stronger your performance will be! Here are 10 ideas for generating non-room revenue

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Spending on Revenue Management Strategy with no Clear Idea of Return?

A revenue management strategy should be at the core of a lucrative independent hotel business plan, allowing hoteliers to optimize availability and pricing

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guesteq who are we interview video thumbnail

GuestEQ “Who Are We?” – In Conversation with Scott Curran

Scott introduces us to GuestEQ, the solution, core differentiators and how frustration with antiquated operational practices led to developing the platform

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Car moving at pace reflecting how hotels could be in the driving seat regarding distribution

Could Hotels be Back in the Distribution Driving Seat?

Despite early predictions that the OTAs would dominate the distribution landscape, direct bookings are on the up and phone reservations are resurgent

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How to Retarget Abandoned Hotel Bookings

Actively retarget abandoned bookings in a considered approach and you’ll see increased bookings, enhanced revenues and boosted profits

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Are You Dynamically Changing Price Gaps Between Room Types?

The price gap between a double and a family room should be quite high at times that the family room will be in demand because you are providing extra value

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Tourism After Lockdown: Waiting for Business Travel to Return

Monitoring shifts in working culture and behavior in our new COVID world is likely to serve as a great predictor in shaping the future of business travel

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How to Do Image SEO for Hotel Websites? [10 Strategies]

If you have been thinking that optimizing website content for SEO is enough, then it’s time to change mindset. You have to stay across the latest updates

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