Hotels
Consumer Engagement with Travel Sites Dips with Resurgence of Covid
Consumer engagement started trending down in mid-June 2020 which, again, preceded a downturn in travel site visitation two weeks later
Road to Recovery: Planning for a Marathon, not a Sprint
The unpredictability of new outbreaks has stymied any hopes of a quick rebound in travel and has made it difficult to forecast a recovery trajectory
Netflix – What Can Hoteliers Learn From The Megabrand’s Success?
Seemingly vastly different from each other, there might just be some proven tactics that hotel brands can learn from the Netflix success story
5 Marketing Tips to Help Your Hotel Adapt to the ‘New Normal’
If you had large campaigns focused abroad, you should re-assign your spend to the domestic market. It’s essential to update your digital marketing tactics
Inflection Detection: How Travel Brands can Capture Upswings in Demand
It is important for travel brands to get the inflection point right from distributing inventory availability to optimizing ad spending and pricing
What do Changing Holiday Habits Mean for Europe’s Hotels?
With many countries still easing out of lockdown, people are reluctant to book far in advance even when hotels offer fully refundable bookings
The Do’s And Don’ts For Hotels Reopening Amid Pandemic
Travelers are traveling, so to all hotels reopening now, it must be said: There is a big difference between service and hospitality
How Will the RMS Evolve to Move Revenue Management Forward
We explore how the RMS is evolving and what additional data sets are being integrated to enhance price forecasting and revenue management
How to Turn More Website Visitors into Confirmed Bookings
To encourage website visitors to book their reservations using your website, you need to make it simple and clear for them
Multiply Upselling Opportunities and Boost Your Visuals Game
As you know, an image has the ability to prompt strong emotions, which are powerful agents for action. Happy photographing!