Hotels

As the digital evolution continues, lines between sales, marketing, and distribution blur. Technology plays a larger role in hotel distribution in China

Inflation’s impact is typically offset by raising prices and passing on costs. However, inflation dramatically increases a customer’s price sensitivity

Whereas the arrival of Omicron slightly dampened interest among North America (NORAM) travelers and EMEA, that wasn’t the case in APAC

Michael talks about how the hotel sector should be leveraging the direct booking desire and also outlines 3 digital marketing trends hoteliers consider

As metasearch continues to accelerate now is the time for hoteliers to invest in understanding the operation and benefits metasearch offers

It is fantastic to have access to various types of hotel benchmarking metrics. But we must understand that not every piece of information is important

Is the hotel experience a zero-sum trade off between technology enabled operating efficiency and the humanity driven essence of true hospitality?

A combination of growing demand and automated pricing adjustments, in real time, provided Atomize with the perfect conditions to deliver impressive results

A good hotel website will have several key functions that lead to conversions, customer satisfaction, and brand loyalty. We outline the main objectives:

There are different pricing strategies hotels can apply to respond to market needs. But there are a few strategies hotels should avoid. Here are the top 5: